For businesses, making a good first impression is very important. It establishes the tone for your future connections with clients and customers moving forward. Making use of every available space in your office or store will help you draw clients and ensures that people will remember your brand.
The floor is an often-overlooked location for signs in an office or store setting. Anyone can easily notice these kinds of graphics because when we walk, we typically look down. Nearly all types of floor surfaces, including sealed wood, ceramic tiles, marble, vinyl, and concrete, can be covered with these floor vinyl decals.
Here at Insight Signs and Graphics, we make sure to provide quality custom floor graphics that will not only boost your brand, but also help in increasing sales. Continue reading, as we have listed five top reasons why floor graphics are essential for your store.
- A Distinct Presence
Floor graphics are a one-of-a-kind way to promote your business. They are innovative advertising solutions that are ideal for any promotions or events. They not only give your floor a distinct appearance, but also create an optical illusion that draws a large number of people to see your message.
At the same time, creative floor graphics improve brand image and make people remember your advertisements.
- Attract Customers
One effective way to get people’s attention is to catch them off guard. Placing floor decals in unexpected places will undoubtedly attract a large number of customers, including passersby.
You can install floor graphics, for example, in elevators, on stairs, or in places where people typically queue. Apart from simply attracting attention, floor graphics leave a lasting impression in the minds of customers. As a result, they will be able to recall your products or services in the future when making a purchase decision.
- Provide Directions
Directions can be provided using floor graphics or floor decals. This is especially useful when people are having trouble finding a specific product or route. When they can’t find what they’re looking for, it may influence their purchasing decision. They will thus appreciate it if you can show them where to go through your floor graphics.
Furthermore, unlike regular signage, wayfinding floor graphics take up no extra space. They are simple to install and will not obstruct the passage of customers.
- Flexibility
Another incredible benefit of using printed floor graphics is their adaptability. Custom floor graphics can be created to meet your specific business goals and needs. The options are limitless and creative. You can customize the shape and size to your liking. When it comes to design, you can be as imaginative and creative as you want.
Aside from that, floor decals can be used for events with a large number of people walking around. This is an excellent opportunity for you to promote your brand through printed floor graphics.
- Cost-Effectiveness
One of the reasons that the use of custom floor graphics is becoming more popular is their low cost. These adhesive stickers are an inexpensive way to promote your business in a supermarket or department store. Floor graphics are simple and cost-efficient to install, whether you use them to promote items or services for a short or long period of time.
Furthermore, once installed, they do not require any maintenance. This is an excellent choice for small retail stores or businesses. Remember, though, to choose a designer who provides high-quality and affordable floor graphic services.
Trust the Best Sign-Makers in Town
Insight Signs and Graphics creates custom floor signs and floor graphics to meet your branding requirements. We have extensive knowledge of building design, ambiance, customer preferences, and communication needs.
When you work with us, you can be confident that your signage investments will yield measurable results. For a free consultation, contact us today.
