General Signage FAQs

Item: Insight Signs and Graphics
Rating: 5.0
Author: Insight Signs and Graphics

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Often clients need a sign to advertise their business but don’t know where to start. This is certainly understandable due to the dizzying array of sign options – wall signs, dimension letters, channel letters, pylon signs, awnings, ground signs, illuminated, non-illuminated… whew! It’s important to find a sign company that is willing to spend time at the beginning of the process to understand your signage goals and purpose. A good sign company will present several signage options to best meet your needs. At Insight, upfront consultation is one of our core competencies. We present several sign design options, along with pricing, permits and installation implications – all key areas that need to be fully discussed in order to ensure the delivered signage fully meets your needs.

How big should the letters be on my sign?

This is a very common question, particularly with exterior signs. Fortunately there are tried and true standards for determining letter height. These standards are shown in the table below. Exceptions should be noted:

A sign facing a street with fast traveling traffic should add one inch to the letter height to compensate for the speed potential viewers are travelling.
Neighbouring signs should be considered to ensure your sign lettering is not sized noticeably smaller than competing signs.

Letter Height	Distance for best impact
3”	30’
4”	40’
6”	60’
8”	80’
9”	90’
10”	100’
12”	120’
15”	150’
18”	180’
24”	240’
30”	300’
36”	360’

What file formats are accepted for my logo or artwork?

Most signs logos, branding elements and/or other artwork needs to be a vector file (.eps, .ai, .pdf, .cdr, .cgm, .cad, svg). This type of file allows sign companies to scale the artwork to a larger size while retaining high-resolution quality. Basically, vector files allow the artwork to be enlarged without sacrificing image quality. This is not possible with jpeg files or png files which will appear grainy or pixilated when expanded to sizes needed for most signs.

Do I need a permit?

Permitting by laws within Ontario vary slightly from city to city. For the most part, exterior signs being erected on a building wall or on the ground, require sign permits. Window signs, sign refacing or refurbishment (replacing a sign face but retaining the original sign frame) do not always require a permit. Additional permits may be required for construction or electrical work, or if a public city sidewalk will be obstructed during installation. Interior signs do not always require a permit.

Do you offer a warranty?

We are proud of our signage products and craftsmanship and we use only high quality components. We fully warranty all of our delivered signage AND our installation craftsmanship for the expected lifetime of the sign!

How much will my sign cost?

Pricing varies widely based on signage type – from simple one sided banners, to large channel letters installed at the top of a multi story office building. Pricing factors include the following:

Design – Will you provide a design in an appropriate file format or retain design services from the sign company?
Sign Type – The location and material used to produce the sign will impact the price. Consider interior, exterior, wood, metal, acrylic dimension letters, channel letters, aluminum framed signed, illuminated, non illuminated
Sign Size – Most signage can be priced by sq. ft. – larger signs will be higher priced
Permits – Sign companies charge fees for obtaining sign permits. For larger exterior signs, submission of engineered drawings is required by the municipality or city
Installation –Is the sign being installed at height (requiring a bucket truck) or is a concrete base or footings required?

Call 647-388-5204 for a free estimate!

What kind of signs does your company offer?

Our products and services range from interior and exterior signs to custom-made signs, and vehicle wraps. We pride ourselves on being a full-service signage company and we take every project that comes our way seriously. You may contact us at 647-388-5204 to learn more about our services or you may click here.

Can you design a custom sign for my business?

Yes, we can. We are a full-service sign company that offers a variety of signage options as well as vehicle wraps. With years of experience under our belt, we ensure to provide our clients with the best signage solutions for their business. Once you jump on a call with us, we’ll be able to gather all the information we need to customize your sign with incredible text, graphics, logos, and messaging.

How long does it take to make a custom sign?

The turnaround time varies depending on what type of sign you ordered. For small custom signs, generally, 3-5 days are our working days. This depends on the availability of the materials, size, design requirements, and other factors. For bigger signs like a monument or pylon signs, please expect a longer turnaround time.

Do you offer installation services?

As a full-service sign company, we offer services from design up to installation. Trust that our expert team members will install your sign in a safe, regulation-compliant, and aesthetically pleasing manner. All our installation work is fully certified and can be completed on your preferred dates and times. We provide a full range of installation services, and you are free to select the combination of services that best meets your needs.

Can you provide maintenance and repair services for my sign?

Yes, we can. Our quality service doesn’t end once we have installed your signage. We are here to maintain and repair your signage to make it last longer and ensure that you get what you paid for. Our job is to make you happy as a partner, which means taking care of your sign far beyond the initial design stage.

Do you provide free consultations?

Yes, we do. You may contact us at 647-388-5204 and speak to one of our experienced staff for all your signage needs. Once we get on the call, we’ll be able to gather all the information that we need from you so we can make a sign that fits the needs of your business. You may also contact us by clicking here.

What is your service area?

Using our high-quality custom signs, the skilled professionals at Insight Signs and Graphics will assist you in achieving your advertising and branding goals. We provide service to the Greater Toronto Area (GTA), York Region, Richmond Hill, Vaughan, Newmarket, Oshawa, and other nearby areas.

What are your hours of operation?

Our company operates Mondays to Fridays from 09:00 AM to 05:00 PM. We are closed during the weekends.

Do you offer rush services?

As much as we want to cater to your rush needs, we highly recommend contacting us at least a few weeks or days before, so that we can provide your business with well-designed and quality-produced signage. For your other questions, please contact us at 647-388-5204.

Do you offer design services only?

We do not just offer design services. We are a full-service sign company that provides a full package service from design to installation and up to maintenance and repair. Contact us at 647-388-5204 for more details.